Every now and again, there is a product that I'm almost positive that I haven't seen available anywhere else. This is one of those products. I've never seen maple butter before. But when I saw it, I knew it was going into my cart.

Taste
After I got it home, I tried it with a spoon. Here is a jar of maple syrup (yes, despite the name that is the only ingredient in it) that behaves quite a bit like creamed honey.
So yes, this is a "butter" that is dairy-free and vegan.
If you didn't think you needed this, which I didn't think I did, this is worth a try on the consistency alone. This is a product that would pair well with waffles, pancakes, muffins, or anywhere else where a maple flavor would be appreciated, but the liquid type might not work as well.
My husband and I enjoyed ours with waffles. But I also found him eating this with a spoon. I felt the same but didn't act on it.
One quick caveat about buying this, I've noticed some product inconsistency with ones on the shelf where they no longer look churned. While the jar mentions it, I didn't want to test that out.
For $5.99 this is another maple syrup to try. And yes, this year it seems like this has been one of the dominant products they are playing around with.
Now, if you are saying to yourself, "I'd rather make it myself as I already have a lot of maple syrup at home" then consider giving this recipe a try. For those who don't understand metrics here is the conversion: 1.25 cups of maple syrup heated to 230F and then cool to 98.6F. You can follow the rest of the printed directions.
It doesn't look hard to make, but just be careful, there are a few burns quite as painful as boiling sugar.
Overall
Otherwise, this is a buy again for our household. And in case you are wondering, I still have one more maple product left to go with the Organic Bourbon Barrel Aged Maple Syrup. But I'll save that for another week.
Would I buy this again? Oh yes. I really hope this is a permanent addition to store shelves.
Product photos
The jar of Trader Joe's Organic Maple Butter:

Calories and ingredients

How Trader Joe's describes this:

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Did you try it? Let me know what you think in the comments section!
The Bottom Line
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Trader Joe's Organic Maple Butter
Summary
A organic, dairy free, and vegan "butter" product that is full of the maple flavor.
Pros
- This is another product you didn't know you needed in your life.
- If you love the taste of maple, but wished it could be spread, then consider this wish granted.
Cons
- It's pricey, but all pure maple products are.
Thanks for the review! I may try this ... would not have normally picked it up because it said "butter," but thank you for the heads up it's non-dairy!
Hey Catherine! My thoughts were immediately with the vegan community. Between the color and the name, I figured some would just skip over this one. Thanks so much for taking the time to stop by!
I can think of many approaches using that. Maple cinnamon rolls maybe? Coffee flavoring, baking, or even a dollop in mashed sweet potatoes.
Hey Alek! All those would be good, even some maple roasted squash perhaps. As always thanks so very much for taking the time to stop by and share!
The new items shelf is right in the middle of where the line goes at my store and i had to make a split decision grab it or not before my ankles got clipped (again!) and i regret my hesitation now. I’ll have to pick this up on my next visit, glad it’s dairy free!
Hey Ttrockwood! Yup, I thought of the diary free and vegan folks on this one. Between the color and the name, some people might walk past this not realizing the only ingredient is maple syrup. Thanks as always for taking the time to stop by and share!
This sounds amazing! I'll be looking for it at my TJs 🙂
This is a good one. Very different from what I've had. I didn't know I needed spreadable maple syrup, but I think it just became a staple in my household. Thanks so much for stopping by!
Thanks! Going to add this to my list tomorrow. I think this maple butter would be excellent on roasted carrots.
Hey Miss B! That sounds like a really good combo. Can't wait to hear what you think. Thanks so much for taking the time to stop by and share!
I think I'm interested in this product but the sugar level seems high to me and maybe that is the way maple syrup products tend to be. Does the fact that it is a "butter" offer a sense of creaminess or is it just solidified maple syrup?
Hey Dag! It's absolutely a reference to the spreadability. It tastes just like maple syrup, just spreadable. Nothing creamy here. Thanks so much for asking!
I stir 1/2 tsp. of this into my cup of coffee with plain creamer and it is really good.
Great suggestion Kelly!
This is delicious! I first purchased it two years ago in Montreal and was pleasantly surprised to find it at TJ's for a great price. I love this, and have found that a small spoonful is all I need to bring a smile to my face. So happy to see it again this year, but buy it before it disappears.
Thanks for sharing Elaine!